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Blog Series: Human Emotions in Marketing

Blog Series: Human Emotions in Marketing

Posted by By Nicolas Debue January 26, 2021Posted inHuman Emotions in Marketing, KPI, ScienceSeries, Technology
We are pleased to announce the launch of a series of blog articles talking about the role of emotions in marketing.In this series, we will place major findings of neuroscience…
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What are emotions and why do they matter for marketers?

What are emotions and why do they matter for marketers?

Posted by By Nicolas Debue January 26, 2021Posted inFeatured Blog Post, Human Emotions in Marketing, KPI, ScienceSeries
Imagine this scenario.You wanted to buy a new juice maker, after reading a lot of reviews and product comparisons, you decided it’s not really necessary, your old blender works fine.Now…
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AD BATTLE #4 Proximus Flex vs Voo Zuny, who gives you the right “vibes”?

AD BATTLE #4 Proximus Flex vs Voo Zuny, who gives you the right “vibes”?

Posted by By Nicolas Debue January 20, 2021Posted inAd Battle
This week FEELIN is presenting you two ads featuring telco services Proximus and Voo. Both ads aim at promoting their new service alternatives to consumers: Proximus promises a more flexible package to every…
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Key factors that brands must consider to keep audience engaged

Posted by By Nicolas Debue January 15, 2021Posted inAttention economy, Featured Blog Post, KPI, ScienceSeries, Technology
Today, as consumers are constantly bombarded with video advertisement, it is crucial for brands, marketers and media agencies to cut through the noise and achieve a meaningful engagement with consumers.…
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AD BATTLE #3: Renault Clio vs Fiat 500: Whose ad “electrified” the audience?

AD BATTLE #3: Renault Clio vs Fiat 500: Whose ad “electrified” the audience?

Posted by By Nicolas Debue January 13, 2021Posted inAd Battle, Featured Blog Post
In their recent ad campaigns, both Renault and Fiat have decided to promote the electric/hybrid-powered generation of their iconic models Renault Clio and Fiat 500. Both ads take the idea…
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AD BATTLE #2 When Taylor and Drake are falling for each other, whom do you fall for?

AD BATTLE #2 When Taylor and Drake are falling for each other, whom do you fall for?

Posted by By Nicolas Debue January 6, 2021Posted inAd Battle
It’s not every day that you see a pop star like Taylor Swift falling from her treadmill after rapping and (awkwardly) dancing to Drake and Future’s music. The show gets…
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